Appropriation, Participation and the Creation of Celebrity: Introducing Internet-Mediated Urban Eccentrics
This work,
undertaken in conduction with Helen Keegan (University of Salford)
concerns the potential, and processes of, the internet-mediated
construction and communication of urban eccentrics; ‘local characters’
who have traditionally been known to unconnected groups within a
geographic locale. Our work suggests that the internet has the
potential to connect these groups and generate notoriety for urban
eccentrics, transcending time and space. Despite literatures around
online fandom (Baym 2002) and micro-celebrity (Senft, 2008) it appears
that the relationships between digital media and urban eccentrics have
received very little academic attention. Our research is based on a
discourse analysis of the Facebook fan page associated with a
particular urban eccentric and other artifacts connected with them and
shared throughout the Internet. Drawing
upon Monaco’s (1978) concept of the Quasar, a category of celebrity, we
undertake a reading of an urban eccentric: the Market Street Mincer
(MSM) someone known for walking around Market Street in Manchester, UK
during 2001-2003. Monaco defines the Quasar by their unwillingness to
‘be’ a celebrity, that fact they have little control over their status
and that our interest is due to what we believe they are. In our case,
the MSM operates as an enigma, no-one knows for certain why he does
what he does and the extent to which he is willing to become a
celebrity and under what terms. For example, several Facebook posts
state that he walked to be spotted by a scout for a modelling agency.
If that is the case, the attention he has received is something very
different from that which he set out to gain. Thus, we need to think
about the concept of the Quasar, and their abilities to influence their
identities in the light of user generated content.
Guest Speaker: Beth Johnson (Keele University) (4-4.55pm)
Shameless: Situating
Sex Beyond the City
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